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Performance Marketeer

67 recipes

Performance Marketeer Recipes

Recipes for day-to-day campaign optimization, reporting, and performance analysis. Master your metrics and find optimization opportunities fast.

12 featured recipes for your role

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All Recipes for Performance Marketeer

Reporting

Daily Performance Pulse

60-second overview of all ad accounts. Perfect for morning check-ins.

5 minutesMeta Ads · Google Ads · LinkedIn Ads · +1

Reporting

List All Connected Accounts

See all your connected ad accounts across platforms in one view.

5 minutesMeta Ads · Google Ads · Google Analytics · +2

Reporting

Campaign Status Check

Quick overview of which campaigns are active, paused, or need attention.

5 minutesMeta Ads · Google Ads

Reporting

Monthly Spend Tracker

Track your month-to-date ad spend across all platforms.

5 minutesMeta Ads · Google Ads · LinkedIn Ads · +1

Optimization

Top 5 Campaigns by ROAS

Instantly identify your best performing campaigns by return on ad spend.

5 minutesMeta Ads · Google Ads

Optimization

Worst Performing Campaigns

Find campaigns that are draining budget without results.

5 minutesMeta Ads · Google Ads

Optimization

Keyword Quick Check

See your top and worst performing keywords in Google Ads.

5 minutesGoogle Ads

Reporting

Website Traffic Sources

See where your website traffic is coming from in GA4.

5 minutesGoogle Analytics

Reporting

Top Landing Pages

Identify your best performing landing pages by traffic and engagement.

5 minutesGoogle Analytics

Reporting

Device Performance Breakdown

See how your ads and website perform across mobile, desktop, and tablet.

5 minutesGoogle Analytics · Meta Ads · Google Ads

Creative Analysis

Preview Ad Creatives

See thumbnails and details of your active ad creatives.

5 minutesMeta Ads · TikTok Ads

Reporting

LinkedIn Lead Count

Quick count of leads generated from LinkedIn campaigns.

5 minutesLinkedIn Ads

Reporting

TikTok Video View Stats

See how your TikTok video ads are performing.

5 minutesTikTok Ads

Reporting

GA4 Conversion Events

List all conversion events and their counts in GA4.

5 minutesGoogle Analytics

Reporting

Budget Pacing Check

Are you on track to hit your monthly budget targets?

5 minutesMeta Ads · Google Ads · LinkedIn Ads

Optimization

CTR Quick Scan

Find ads with below-average click-through rates.

5 minutesMeta Ads · Google Ads

Reporting

Campaign Spend Distribution

Visualize how your budget is distributed across campaigns.

5 minutesMeta Ads · Google Ads

Reporting

Audience Size Check

See the size of your custom and lookalike audiences.

5 minutesTikTok Ads

Optimization

Search Impression Share

Check how much of the available search traffic you're capturing.

5 minutesGoogle Ads

Reporting

Geographic Performance

See which countries or regions are performing best.

5 minutesMeta Ads · Google Ads · Google Analytics

Optimization

Ad Frequency Check

Check if your ads are being shown too often to the same people.

5 minutesMeta Ads

Auditing

Quick Account Health

5-point health check for your ad accounts.

5 minutesMeta Ads · Google Ads

Reporting

Week-over-Week Comparison

Compare this week's performance to last week.

5 minutesMeta Ads · Google Ads · Google Analytics

Onboarding

Discover Available Skills

See what expert marketing skills are available to help you.

5 minutesMeta Ads · Google Ads · Google Analytics · +2

Attribution

Which Number Should I Believe?

Reconcile conversions between Meta, Google, GA4 and TikTok. Includes expected discrepancy ranges.

30 minutesMeta Ads · Google Ads · Google Analytics · +1

Creative Analysis

Cross-Platform Creative Fatigue Scanner

Detect fatiguing creatives on Meta and TikTok before performance tanks. TikTok fatigues 4x faster!

30 minutesMeta Ads · TikTok Ads

Auditing

Comprehensive Account Audit

Deep audit of your ad account covering structure, targeting, budget, and performance.

30 minutesMeta Ads · Google Ads

Optimization

Google Ads Quality Score Rescue

Find and fix low quality score keywords to reduce CPCs and improve ad rank.

30 minutesGoogle Ads

Optimization

Search Term Mining

Find new keyword opportunities and negative keyword candidates from search terms.

30 minutesGoogle Ads

Attribution

Conversion Funnel Analysis

Map your customer journey from click to conversion with drop-off analysis.

30 minutesGoogle Analytics

Optimization

Audience Overlap Detector

Find targeting overlap between campaigns that causes you to bid against yourself.

30 minutesMeta Ads

Optimization

LinkedIn Lead Quality Scorer

Analyze lead quality from LinkedIn Lead Gen Forms vs landing pages.

30 minutesLinkedIn Ads

Creative Analysis

TikTok Hook Effectiveness Analyzer

Analyze the first 2 seconds of your TikTok ads to optimize hooks.

30 minutesTikTok Ads

Optimization

Dayparting Optimization

Find the best hours and days to run your ads based on performance data.

30 minutesGoogle Ads · Meta Ads

Optimization

Competitor Auction Insights

Understand your competitive position in Google Ads auctions.

30 minutesGoogle Ads

Optimization

Landing Page Performance Analysis

Deep dive into which landing pages convert best from paid traffic.

30 minutesGoogle Analytics · Meta Ads · Google Ads

Optimization

Campaign Scaling Analysis

Identify which campaigns can handle more budget without efficiency loss.

30 minutesMeta Ads · Google Ads

Optimization

Learning Phase Tracker

Track which campaigns are in learning phase and when they'll exit.

30 minutesMeta Ads

Optimization

Bid Strategy Effectiveness

Compare how different bid strategies perform across your campaigns.

30 minutesGoogle Ads · Meta Ads

Optimization

Placement Performance Analysis

Find which ad placements deliver the best results.

30 minutesMeta Ads

Optimization

Demographic Performance Insights

Understand which age and gender segments perform best.

30 minutesMeta Ads · Google Ads

Optimization

Remarketing Performance Analysis

Evaluate the effectiveness of your remarketing campaigns.

30 minutesMeta Ads · Google Ads

Optimization

Shopping Feed Health Check

Analyze your Google Shopping feed for optimization opportunities.

30 minutesGoogle Ads

Reporting

30-Day Performance Trend Analysis

Identify trends and patterns in your performance over the past month.

30 minutesMeta Ads · Google Ads · Google Analytics

Creative Analysis

Ad Copy Performance Analysis

Analyze which headlines and descriptions resonate best with your audience.

30 minutesGoogle Ads

Attribution

Conversion Lag Analysis

Understand how long it takes users to convert after clicking your ads.

30 minutesMeta Ads · Google Ads

Creative Analysis

Video Ad Engagement Analysis

Deep dive into video ad performance with view completion analysis.

30 minutesMeta Ads · TikTok Ads

Integration

Automated Budget Pacing Alerts

Get Slack notifications when budget pacing deviates from target.

1 hourMeta Ads · Google Ads · LinkedIn Ads · +1

Integration

Automated Google Sheets Report

Auto-populate a Google Sheet with daily performance data.

1 hourMeta Ads · Google Ads

Integration

Creative Fatigue Alert System

Get alerts when creatives start showing fatigue signals.

1 hourMeta Ads · TikTok Ads

Integration

Conversion Drop Alert

Get notified immediately when conversions drop significantly.

1 hourMeta Ads · Google Ads

Integration

CPA Threshold Alert

Alert when campaign CPA exceeds your target threshold.

1 hourMeta Ads · Google Ads

Integration

ROAS Alert System

Get notified when ROAS drops below profitable thresholds.

1 hourMeta Ads · Google Ads

Integration

New Campaign Launch Checklist

Automated checklist when a new campaign is detected.

1 hourMeta Ads · Google Ads

Integration

Weekly Competitive Position Report

Automated weekly report on your auction competitive position.

1 hourGoogle Ads

Integration

Quality Score Degradation Alert

Get alerted when keyword quality scores drop.

1 hourGoogle Ads

Integration

Ad Disapproval Alert

Get notified immediately when ads are disapproved.

1 hourMeta Ads · Google Ads

Integration

Learning Phase Exit Alert

Get notified when campaigns exit learning phase.

1 hourMeta Ads

Integration

Impression Share Drop Alert

Alert when you're losing impression share to competitors.

1 hourGoogle Ads

Integration

Audience Size Change Alert

Get notified when audience sizes change significantly.

1 hourMeta Ads

Integration

Performance-Driven Creative Brief for Canva

Generate creative briefs based on top performer analysis.

30 minutesMeta Ads · TikTok Ads

Integration

Cross-Platform Frequency Analysis

Understand total ad exposure across all platforms.

30 minutesMeta Ads · Google Ads · LinkedIn Ads · +1

Integration

Competitive Creative Analysis

Analyze competitor ad creatives and identify opportunities.

30 minutesMeta Ads

Creative Analysis

Creative Testing Framework

Set up a systematic approach to creative testing.

30 minutesMeta Ads · TikTok Ads

Forecasting

Seasonal Performance Planning

Plan budget and creative for upcoming seasonal peaks.

30 minutesMeta Ads · Google Ads

Optimization

Create a Meta Ads Campaign

Build a complete Meta Ads campaign from scratch (campaign, ad set, and ad) using AI to handle targeting and creative.

15 minutesMeta Ads

Creative Analysis

A/B Test Ad Creative

Duplicate a winning ad with creative variations to test new headlines, images, or CTAs.

5 minutesMeta Ads

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