Marketing Director Recipes
Strategic oversight, budget allocation, and executive reporting. Lead your team with actionable data.
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All Recipes for Marketing Director
List All Connected Accounts
See all your connected ad accounts across platforms in one view.
Monthly Spend Tracker
Track your month-to-date ad spend across all platforms.
Website Traffic Sources
See where your website traffic is coming from in GA4.
Budget Pacing Check
Are you on track to hit your monthly budget targets?
Active Users Trend
See your daily active users trend over the past week.
Campaign Spend Distribution
Visualize how your budget is distributed across campaigns.
Geographic Performance
See which countries or regions are performing best.
Week-over-Week Comparison
Compare this week's performance to last week.
Discover Available Skills
See what expert marketing skills are available to help you.
Which Number Should I Believe?
Reconcile conversions between Meta, Google, GA4 and TikTok. Includes expected discrepancy ranges.
Competitor Auction Insights
Understand your competitive position in Google Ads auctions.
User Cohort Analysis
Analyze how different user cohorts perform over time.
Demographic Performance Insights
Understand which age and gender segments perform best.
Content Performance Analysis
Analyze which blog posts and pages drive the most valuable traffic.
30-Day Performance Trend Analysis
Identify trends and patterns in your performance over the past month.
Marketing Channel Mix Analysis
Evaluate how your budget is distributed across channels and its effectiveness.
Daily Slack Performance Digest
Automated morning summary of all ad platform performance.
Spend Anomaly Detector
Alert when daily spend deviates significantly from normal.
Monthly Summary Email
Automated end-of-month summary sent to stakeholders.
Weekly Competitive Position Report
Automated weekly report on your auction competitive position.
LinkedIn to HubSpot Deal Attribution
Track LinkedIn leads all the way to closed deals in HubSpot.
Unified Reporting Dashboard Data
Prepare data for a unified dashboard across all platforms.
LTV by Acquisition Channel
Calculate customer lifetime value by how they were acquired.
Incrementality Test Design
Design a holdout test to measure true ad incrementality.
Budget Optimization Model
Data-driven budget allocation recommendations across platforms.
First-Party Data Strategy Assessment
Evaluate your first-party data readiness for a cookieless future.
Executive Board Deck Data
Pull all data needed for a quarterly board presentation.
Market Expansion Analysis
Assess new market opportunities based on current performance.
Brand vs Performance Budget Split
Optimize the balance between brand and performance marketing.