Reference

Creative Testing Framework

Set up a systematic approach to creative testing.

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Category: Creative Analysis. Difficulty: Intermediate. Estimated time: 30 minutes. Estimated time saved: 4h/month. These estimates depend on your account and task.

Platforms

Best for

Prerequisites

Multiple creatives running

Connect the required accounts and your AI assistant, then confirm the workspace and client context. Open a recipe for its prerequisites, prompts and expected output. Treat durations and time savings as editorial estimates, not guarantees. Check proposed writes before approving them. Recipes involving another service need a separate connection to that service.

Tools used

Tool	Purpose
`meta_get_creatives`	Creative analysis
`meta_get_insights`	Creative performance
`skill`	Creative diversification skill

The tools available to your assistant depend on account connections, workspace permissions and client support. Browse the tool catalog.

Skills used

meta-creative-diversification-generator

Ask your assistant to find and retrieve the matching skill before applying it.

Prompts

Use these prompts in your connected AI assistant. Replace account names, dates and targets as needed. Read the result before following a recommendation or approving a write.

Testing Framework

Help me set up a creative testing framework. Analyze my current creatives to identify what variables I'm testing (format, hook, CTA, visual style). Recommend a test roadmap to systematically improve creative performance.

Expected output: Creative testing framework with test prioritization

Automation

This recipe is intended for an interactive run. Review the result with your assistant before proceeding.

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