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IntegrationPro

True E-commerce ROAS Calculator

Calculate real ROAS including refunds, COGS, and shipping.

1 hour
Advanced
Level:
6h/month

Platforms

Best For

Prerequisites

  • GA4 with e-commerce tracking enabled

Tools Used

meta_get_insightsAd spend and revenue
google_ads_run_gaqlAd spend and revenue

Prompts

Copy these prompts and paste them into Claude, ChatGPT, or any connected AI assistant with Ad Superpowers.

True ROAS Calculation

Help me calculate true ROAS, not just ad platform reported ROAS. Compare Meta-reported conversions vs Google-reported conversions vs GA4 actual revenue. Show me the discrepancies and which number to trust.

Expected output: True ROAS calculation methodology with numbers