Reference
Cross-Device User Journey
Understand how users move between devices before converting.
On this page
Category: Attribution. Difficulty: Intermediate. Estimated time: 30 minutes. Estimated time saved: 3h. These estimates depend on your account and task.
Platforms
Best for
Prerequisites
- GA4 with cross-device users
Connect the required accounts and your AI assistant, then confirm the workspace and client context. Open a recipe for its prerequisites, prompts and expected output. Treat durations and time savings as editorial estimates, not guarantees. Check proposed writes before approving them. Recipes involving another service need a separate connection to that service.
Tools used
| Tool | Purpose |
|---|---|
ga4_run_report | Device path data |
The tools available to your assistant depend on account connections, workspace permissions and client support. Browse the tool catalog.
Prompts
Use these prompts in your connected AI assistant. Replace account names, dates and targets as needed. Read the result before following a recommendation or approving a write.
Cross-Device Journey
Analyze cross-device behavior in my GA4 data. What percentage of conversions involve multiple devices? What's the typical device path? How should this influence my attribution model?
Expected output: Cross-device journey analysis with attribution insights
Automation
This recipe is intended for an interactive run. Review the result with your assistant before proceeding.
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