Google Search Console
MCP

Google Search Console MCP Server

Connect Google Search Console to Claude, Cursor & AI assistants

3 MCP ToolsFree Plan

What is Google Search Console MCP Server?

The Google Search Console MCP Server brings AI-powered analysis to your organic search data. If you're investing in SEO (and you should be), Search Console is your ground truth for how Google sees your site — and now you can query it all through conversation.

Search Console shows you the queries that trigger your pages in Google results, your average ranking position, click-through rates, and which pages are actually indexed. This is data you can't get anywhere else — not even Google Analytics. And with 3 specialized MCP tools, you can access all of it through natural language.

But here's where it gets really powerful: combine Search Console with Google Ads data through Ad Superpowers. Find keywords where you're ranking organically on page 2 — perfect candidates for paid ads to capture that traffic while your SEO catches up. Or discover keywords where you're paying for ads but already rank #1 organically — potential savings waiting to happen.

The SEO-SEA keyword gap analysis is one of the most requested features from agencies, and it requires exactly this combination of organic and paid search data.

Why Use AI for Search Console?

Search Console's interface is functional but limited. The built-in reports show you the basics, but getting specific insights requires a lot of filtering, date range adjustments, and manual comparison. Want to find queries where you rank between positions 8-15 with high impressions but low CTR? That's multiple clicks and filters in the UI, or one question with AI.

The real power comes from cross-referencing. GSC tells you which queries bring organic traffic. Google Ads tells you which queries you're paying for. GA4 tells you what visitors actually do on your site. Connecting all three gives you the complete search intelligence picture that would otherwise require hours of data stitching.

For agencies managing multiple sites, this is a massive time-saver. Instead of logging into each GSC property and building the same analyses, you can query across sites from a single conversation.

Key Capabilities

Search performance data: clicks, impressions, CTR, average position per query/page
URL Inspection: indexing status, crawl details, mobile usability, rich result status
Sitemap management: list, submit, and delete sitemaps
Dimension filtering: query, page, country, device, search appearance, date
Historical data up to 16 months for trend analysis
Cross-reference with Google Ads for SEO-SEA gap analysis

What You Can Do

Organic search analytics
Keyword ranking data
URL indexing status
Sitemap management
CTR optimization data
Search appearance insights

Available MCP Tools

3 tools
gsc_list_sitesList all verified sites and optionally their sitemaps
gsc_search_analyticsGet search performance data: queries, pages, CTR, position, with flexible filtering
gsc_manage_urlInspect URL indexing, submit sitemaps, or delete sitemaps

Example Prompts

Once connected, try asking Claude these questions about your Google Search Console data:

Show me my verified Search Console sites
What are my top organic search queries this month?
Which pages get the most organic clicks?
Check if my homepage is properly indexed
Show me queries where I rank on page 2
What's my average CTR for branded vs non-branded queries?
List all my sitemaps and their status
Which queries have high impressions but low CTR?

Real-World Use Cases

SEO-SEA Keyword Gap Analysis

Challenge:

Understanding overlap between organic rankings and paid keywords requires exporting data from both GSC and Google Ads, then manually cross-referencing.

Solution:

Ask Claude to compare organic ranking data with paid keyword performance. Find keywords where you can save ad spend or where paid ads should fill organic gaps.

Example prompt:

Compare my organic rankings from Search Console with my Google Ads keywords. Where am I paying for clicks I could get organically?

CTR Optimization

Challenge:

Finding pages with good rankings but poor click-through rates means filtering through Search Console data and comparing against benchmarks.

Solution:

Identify pages ranking in top positions but underperforming on CTR — clear candidates for title tag and meta description improvements.

Example prompt:

Show me pages ranking in positions 1-5 with CTR below 3%. These need better titles and descriptions.

Indexing Monitoring

Challenge:

Keeping track of which pages are indexed, which have issues, and whether new content is being discovered requires regular manual checks.

Solution:

Spot-check URL indexing status and get actionable insights on crawl issues, canonical problems, and indexing blockers.

Example prompt:

Check if my 5 most important landing pages are properly indexed. Flag any issues.

Content Performance Audit

Challenge:

Understanding which content drives organic traffic means analyzing query data, page metrics, and search appearance types across your entire site.

Solution:

Get a complete content audit with organic traffic data, ranking distributions, and opportunities for improvement.

Example prompt:

Which of my blog posts get the most organic impressions? Are there posts with high impressions but low clicks?

Technical Specifications

API Version
Search Console API v3 / URL Inspection API v1
Rate Limits
URL Inspection: 2,000/day per site. Search Analytics: 25,000 rows per query.
Data Freshness
2-3 day delay. Use data_state='final' for complete data.
OAuth Scopes
https://www.googleapis.com/auth/webmasters.readonly

Get Started in 3 Steps

1

Sign up for Ad Superpowers

Create a free account and connect your Google Search Console account via OAuth.

2

Get your API key

Generate an API key from your dashboard. This key authenticates your AI assistant with Ad Superpowers.

3

Configure your AI assistant

Add the MCP server URL and your API key to Claude, Cursor, or your preferred AI tool. Follow our installation guide for step-by-step instructions.

Frequently Asked Questions

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