Connect Google Search Console to Claude, Cursor & AI assistants
The Google Search Console MCP Server brings AI-powered analysis to your organic search data. If you're investing in SEO (and you should be), Search Console is your ground truth for how Google sees your site — and now you can query it all through conversation.
Search Console shows you the queries that trigger your pages in Google results, your average ranking position, click-through rates, and which pages are actually indexed. This is data you can't get anywhere else — not even Google Analytics. And with 3 specialized MCP tools, you can access all of it through natural language.
But here's where it gets really powerful: combine Search Console with Google Ads data through Ad Superpowers. Find keywords where you're ranking organically on page 2 — perfect candidates for paid ads to capture that traffic while your SEO catches up. Or discover keywords where you're paying for ads but already rank #1 organically — potential savings waiting to happen.
The SEO-SEA keyword gap analysis is one of the most requested features from agencies, and it requires exactly this combination of organic and paid search data.
Search Console's interface is functional but limited. The built-in reports show you the basics, but getting specific insights requires a lot of filtering, date range adjustments, and manual comparison. Want to find queries where you rank between positions 8-15 with high impressions but low CTR? That's multiple clicks and filters in the UI, or one question with AI.
The real power comes from cross-referencing. GSC tells you which queries bring organic traffic. Google Ads tells you which queries you're paying for. GA4 tells you what visitors actually do on your site. Connecting all three gives you the complete search intelligence picture that would otherwise require hours of data stitching.
For agencies managing multiple sites, this is a massive time-saver. Instead of logging into each GSC property and building the same analyses, you can query across sites from a single conversation.
gsc_list_sitesList all verified sites and optionally their sitemapsgsc_search_analyticsGet search performance data: queries, pages, CTR, position, with flexible filteringgsc_manage_urlInspect URL indexing, submit sitemaps, or delete sitemapsOnce connected, try asking Claude these questions about your Google Search Console data:
Understanding overlap between organic rankings and paid keywords requires exporting data from both GSC and Google Ads, then manually cross-referencing.
Ask Claude to compare organic ranking data with paid keyword performance. Find keywords where you can save ad spend or where paid ads should fill organic gaps.
“Compare my organic rankings from Search Console with my Google Ads keywords. Where am I paying for clicks I could get organically?”
Finding pages with good rankings but poor click-through rates means filtering through Search Console data and comparing against benchmarks.
Identify pages ranking in top positions but underperforming on CTR — clear candidates for title tag and meta description improvements.
“Show me pages ranking in positions 1-5 with CTR below 3%. These need better titles and descriptions.”
Keeping track of which pages are indexed, which have issues, and whether new content is being discovered requires regular manual checks.
Spot-check URL indexing status and get actionable insights on crawl issues, canonical problems, and indexing blockers.
“Check if my 5 most important landing pages are properly indexed. Flag any issues.”
Understanding which content drives organic traffic means analyzing query data, page metrics, and search appearance types across your entire site.
Get a complete content audit with organic traffic data, ranking distributions, and opportunities for improvement.
“Which of my blog posts get the most organic impressions? Are there posts with high impressions but low clicks?”
https://www.googleapis.com/auth/webmasters.readonlyCreate a free account and connect your Google Search Console account via OAuth.
Generate an API key from your dashboard. This key authenticates your AI assistant with Ad Superpowers.
Add the MCP server URL and your API key to Claude, Cursor, or your preferred AI tool. Follow our installation guide for step-by-step instructions.
Join agencies saving 10+ hours per week with AI-powered ad insights.