Let ChatGPT query your Google Ads campaigns directly. Analyze keywords, find wasted spend, and run GAQL queries, no SQL skills needed.
Google Ads is one of the most powerful advertising platforms on the planet. It is also one of the most complex. Between the nested navigation, the report builder, and the constant UI changes, getting a simple answer like "Which keywords wasted the most budget last week?" can take longer than it should.
Now you can connect Google Ads directly to ChatGPT. Through MCP (Model Context Protocol), ChatGPT gets access to your campaign data, keyword performance, search terms, quality scores, and the full power of GAQL (Google Ads Query Language), all queryable through natural conversation.
No GAQL syntax to learn. No reports to build. No CSV exports. Just ask questions and get answers.
Use the published Ad Superpowers plugin in ChatGPT. Follow the canonical ChatGPT setup guide for installation and personal authorization, then use the Google Ads steps below to connect an account and verify your first report.
ChatGPT setup guideOpen Google Ads. Navigate to Keywords. Add columns. Add filters. Sort. Export. Open spreadsheet. Repeat for search terms. Repeat for campaigns. Give up and check tomorrow.
Open ChatGPT. Ask "Which keywords spent over €50 but had zero conversions?" Get the answer, plus suggestions, in 10 seconds.
Follow the ChatGPT setup guide linked above. Install Ad Superpowers from the official listing and connect with your own account and chosen workspace when prompted. New users can create an account during that flow.
Open the Ad Superpowers dashboard with the same login and workspace. In Integrations, choose Google Ads and authorize with a Google account that has access to your ads. Select at least one account for reporting.
Start a new chat with the Ad Superpowers plugin active. Ask "List my Google Ads accounts" and confirm the customer ID before requesting a report.
Ask "For Google Ads account [customer ID], report campaign spend, clicks, and conversions for the last 7 days. Include the exact date range and account currency. Do not change anything." Check that ChatGPT called a reporting tool for that account. If no data is returned, it should say so explicitly.
Once connected, try these prompts to explore your data. Click to copy.
The Google Ads interface is notoriously complex. Even experienced advertisers spend too much time navigating between campaigns, ad groups, keywords, and search terms. Building a custom report that answers a simple question can take 15 minutes.
ChatGPT flips this on its head. Describe what you want in plain English and get the answer instantly. Behind the scenes, ChatGPT uses GAQL (Google Ads Query Language) to query your data, but you never need to write a single line of GAQL yourself.
This is especially powerful for: - Search term mining: Finding irrelevant search terms that waste budget is one of the most impactful optimizations. Ask ChatGPT to find search terms with spend but no conversions and get negative keyword suggestions instantly. - Quality Score analysis: Understanding why your Quality Scores are low requires checking ad relevance, landing page experience, and expected CTR. ChatGPT can analyze all three and give actionable recommendations. - Competitive intelligence: Use the Keyword Planner tool to research competitor keywords, get search volume data, and discover opportunities you might be missing.
GAQL (Google Ads Query Language) is like SQL for your advertising data. It can query over 50 different resources, campaigns, ad groups, keywords, search terms, geographic performance, device breakdowns, and much more.
The problem: GAQL has its own syntax, its own field names, and its own quirks. Learning it takes time, and writing queries from scratch is error-prone.
The solution: tell ChatGPT what data you want in plain English. It constructs the correct GAQL query, runs it against your account, and presents the results in a readable format. You get the full power of GAQL without the learning curve.
Example: Instead of writing "SELECT campaign.name, metrics.cost_micros, metrics.conversions FROM campaign WHERE segments.date DURING LAST_30_DAYS ORDER BY metrics.cost_micros DESC LIMIT 10", you just ask "Show me my top 10 campaigns by spend this month."
If you manage multiple Google Ads accounts, whether through an MCC (Manager/My Client Center) or as an agency, you can select accounts for the Ad Superpowers workspace and query those your personal connection is allowed to access.
Ask ChatGPT to "list my Google Ads accounts" to see the accounts available to your connection. Then specify which account to query: "Show me campaign performance for account 123-456-7890."
This makes cross-account analysis trivially easy. Compare performance across clients, identify which accounts need attention, or pull summary metrics for reporting, all from a single conversation.
If ChatGPT cannot access your Google Ads data:
1. Check that you authorized your own Ad Superpowers account and the intended workspace. Switching the dashboard workspace does not change an existing ChatGPT authorization. 2. In that workspace, verify Google Ads is connected and at least one account is selected. 3. Start a new chat with the plugin active after changing platform or tool access. If workspace policy blocks access, ask your administrator. 4. List your Google Ads accounts, then request a read-only report with a specific customer ID, date range, and currency. An account list alone does not verify reporting. 5. For MCC accounts, use the selected client account customer ID in your query.
For connection recovery, use the canonical ChatGPT setup guide and adsuperpowers.ai/docs/troubleshooting.
See all tools, features, and technical details for the Google Ads integration.

Cookies on this site
We use analytics cookies to see how the site is used. They load only if you accept, and you can change your choice at any time. Read our privacy policy.