# Google Ads recipes

Source: https://adsuperpowers.ai/docs/cookbook/platforms/google-ads

Browse 66 recipes using Google Ads data.

Connect the required accounts and your [AI assistant](https://adsuperpowers.ai/docs/setup), then confirm the [workspace and client context](https://adsuperpowers.ai/docs/accounts#client-profiles). Open a recipe for its prerequisites, prompts and expected output. Treat durations and time savings as editorial estimates, not guarantees. Check proposed writes before approving them. Recipes involving another service need a separate connection to that service.

## By difficulty

| Difficulty | Recipes |
| --- | --- |
| Beginner | 17 |
| Intermediate | 38 |
| Advanced | 11 |

## By category

- [Reporting](https://adsuperpowers.ai/docs/cookbook/category/reporting) · 11 recipes
- [Optimization](https://adsuperpowers.ai/docs/cookbook/category/optimization) · 17 recipes
- [Auditing](https://adsuperpowers.ai/docs/cookbook/category/auditing) · 2 recipes
- [Creative Analysis](https://adsuperpowers.ai/docs/cookbook/category/creative) · 1 recipes
- [Attribution](https://adsuperpowers.ai/docs/cookbook/category/attribution) · 3 recipes
- [Forecasting](https://adsuperpowers.ai/docs/cookbook/category/forecasting) · 2 recipes
- [Onboarding](https://adsuperpowers.ai/docs/cookbook/category/onboarding) · 3 recipes
- [Integration](https://adsuperpowers.ai/docs/cookbook/category/integration) · 27 recipes

## All Google Ads recipes

| Recipe | Use for | Difficulty / estimated time | Platforms |
| --- | --- | --- | --- |
| [Daily Performance Pulse](https://adsuperpowers.ai/docs/cookbook/recipe/daily-performance-pulse) | 60-second overview of all ad accounts. Perfect for morning check-ins. | Beginner · 5 minutes | Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads |
| [List All Connected Accounts](https://adsuperpowers.ai/docs/cookbook/recipe/list-all-accounts) | See all your connected ad accounts across platforms in one view. | Beginner · 5 minutes | Meta Ads, Google Ads, Google Analytics, LinkedIn Ads, TikTok Ads |
| [Campaign Status Check](https://adsuperpowers.ai/docs/cookbook/recipe/campaign-status-check) | Quick overview of which campaigns are active, paused, or need attention. | Beginner · 5 minutes | Meta Ads, Google Ads |
| [Monthly Spend Tracker](https://adsuperpowers.ai/docs/cookbook/recipe/spend-tracker) | Track your month-to-date ad spend across all platforms. | Beginner · 5 minutes | Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads |
| [Top 5 Campaigns by ROAS](https://adsuperpowers.ai/docs/cookbook/recipe/top-campaigns) | Instantly identify your best performing campaigns by return on ad spend. | Beginner · 5 minutes | Meta Ads, Google Ads |
| [Worst Performing Campaigns](https://adsuperpowers.ai/docs/cookbook/recipe/worst-performers) | Find campaigns that are draining budget without results. | Beginner · 5 minutes | Meta Ads, Google Ads |
| [Keyword Quick Check](https://adsuperpowers.ai/docs/cookbook/recipe/keyword-quick-check) | See your top and worst performing keywords in Google Ads. | Beginner · 5 minutes | Google Ads |
| [Device Performance Breakdown](https://adsuperpowers.ai/docs/cookbook/recipe/device-breakdown) | See how your ads and website perform across mobile, desktop, and tablet. | Beginner · 5 minutes | Google Analytics, Meta Ads, Google Ads |
| [Budget Pacing Check](https://adsuperpowers.ai/docs/cookbook/recipe/budget-pacing) | Are you on track to hit your monthly budget targets? | Beginner · 5 minutes | Meta Ads, Google Ads, LinkedIn Ads |
| [CTR Quick Scan](https://adsuperpowers.ai/docs/cookbook/recipe/ctr-quick-scan) | Find ads with below-average click-through rates. | Beginner · 5 minutes | Meta Ads, Google Ads |
| [Campaign Spend Distribution](https://adsuperpowers.ai/docs/cookbook/recipe/campaign-spend-distribution) | Visualize how your budget is distributed across campaigns. | Beginner · 5 minutes | Meta Ads, Google Ads |
| [Search Impression Share](https://adsuperpowers.ai/docs/cookbook/recipe/impression-share) | Check how much of the available search traffic you're capturing. | Beginner · 5 minutes | Google Ads |
| [Geographic Performance](https://adsuperpowers.ai/docs/cookbook/recipe/geographic-performance) | See which countries or regions are performing best. | Beginner · 5 minutes | Meta Ads, Google Ads, Google Analytics |
| [Quick Account Health](https://adsuperpowers.ai/docs/cookbook/recipe/quick-account-health) | 5-point health check for your ad accounts. | Beginner · 5 minutes | Meta Ads, Google Ads |
| [Week-over-Week Comparison](https://adsuperpowers.ai/docs/cookbook/recipe/week-over-week) | Compare this week's performance to last week. | Beginner · 5 minutes | Meta Ads, Google Ads, Google Analytics |
| [Discover Available Skills](https://adsuperpowers.ai/docs/cookbook/recipe/available-skills) | See what expert marketing skills are available to help you. | Beginner · 5 minutes | Meta Ads, Google Ads, Google Analytics, LinkedIn Ads, TikTok Ads |
| [Which Number Should I Believe?](https://adsuperpowers.ai/docs/cookbook/recipe/attribution-reconciler) | Reconcile conversions between Meta, Google, GA4 and TikTok. Includes expected discrepancy ranges. | Intermediate · 30 minutes | Meta Ads, Google Ads, Google Analytics, TikTok Ads |
| [Comprehensive Account Audit](https://adsuperpowers.ai/docs/cookbook/recipe/full-account-audit) | Deep audit of your ad account covering structure, targeting, budget, and performance. | Intermediate · 30 minutes | Meta Ads, Google Ads |
| [Google Ads Quality Score Rescue](https://adsuperpowers.ai/docs/cookbook/recipe/quality-score-rescue) | Find and fix low quality score keywords to reduce CPCs and improve ad rank. | Intermediate · 30 minutes | Google Ads |
| [Search Term Mining](https://adsuperpowers.ai/docs/cookbook/recipe/search-term-mining) | Find new keyword opportunities and negative keyword candidates from search terms. | Intermediate · 30 minutes | Google Ads |
| [Dayparting Optimization](https://adsuperpowers.ai/docs/cookbook/recipe/dayparting-analysis) | Find the best hours and days to run your ads based on performance data. | Intermediate · 30 minutes | Google Ads, Meta Ads |
| [Competitor Auction Insights](https://adsuperpowers.ai/docs/cookbook/recipe/competitor-auction-insights) | Understand your competitive position in Google Ads auctions. | Intermediate · 30 minutes | Google Ads |
| [Landing Page Performance Analysis](https://adsuperpowers.ai/docs/cookbook/recipe/landing-page-performance) | Deep dive into which landing pages convert best from paid traffic. | Intermediate · 30 minutes | Google Analytics, Meta Ads, Google Ads |
| [Campaign Scaling Analysis](https://adsuperpowers.ai/docs/cookbook/recipe/scaling-analysis) | Identify which campaigns can handle more budget without efficiency loss. | Intermediate · 30 minutes | Meta Ads, Google Ads |
| [Bid Strategy Effectiveness](https://adsuperpowers.ai/docs/cookbook/recipe/bid-strategy-analysis) | Compare how different bid strategies perform across your campaigns. | Intermediate · 30 minutes | Google Ads, Meta Ads |
| [Demographic Performance Insights](https://adsuperpowers.ai/docs/cookbook/recipe/demographic-insights) | Understand which age and gender segments perform best. | Intermediate · 30 minutes | Meta Ads, Google Ads |
| [Remarketing Performance Analysis](https://adsuperpowers.ai/docs/cookbook/recipe/remarketing-analysis) | Evaluate the effectiveness of your remarketing campaigns. | Intermediate · 30 minutes | Meta Ads, Google Ads |
| [Shopping Feed Health Check](https://adsuperpowers.ai/docs/cookbook/recipe/shopping-feed-analysis) | Analyze your Google Shopping feed for optimization opportunities. | Intermediate · 30 minutes | Google Ads |
| [30-Day Performance Trend Analysis](https://adsuperpowers.ai/docs/cookbook/recipe/performance-trend-analysis) | Identify trends and patterns in your performance over the past month. | Intermediate · 30 minutes | Meta Ads, Google Ads, Google Analytics |
| [Marketing Channel Mix Analysis](https://adsuperpowers.ai/docs/cookbook/recipe/channel-mix-analysis) | Evaluate how your budget is distributed across channels and its effectiveness. | Intermediate · 30 minutes | Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads, Google Analytics |
| [Ad Copy Performance Analysis](https://adsuperpowers.ai/docs/cookbook/recipe/ad-copy-analysis) | Analyze which headlines and descriptions resonate best with your audience. | Intermediate · 30 minutes | Google Ads |
| [Conversion Lag Analysis](https://adsuperpowers.ai/docs/cookbook/recipe/conversion-lag-analysis) | Understand how long it takes users to convert after clicking your ads. | Intermediate · 30 minutes | Meta Ads, Google Ads |
| [Automated Budget Pacing Alerts](https://adsuperpowers.ai/docs/cookbook/recipe/slack-budget-alerts) | Get Slack notifications when budget pacing deviates from target. | Intermediate · 1 hour | Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads |
| [Daily Slack Performance Digest](https://adsuperpowers.ai/docs/cookbook/recipe/daily-slack-digest) | Automated morning summary of all ad platform performance. | Intermediate · 1 hour | Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads |
| [Automated Google Sheets Report](https://adsuperpowers.ai/docs/cookbook/recipe/google-sheets-reporting) | Auto-populate a Google Sheet with daily performance data. | Intermediate · 1 hour | Meta Ads, Google Ads |
| [Automated Weekly Client Report](https://adsuperpowers.ai/docs/cookbook/recipe/weekly-client-report) | Generate and email weekly performance reports automatically. | Intermediate · 1 hour | Meta Ads, Google Ads |
| [Spend Anomaly Detector](https://adsuperpowers.ai/docs/cookbook/recipe/spend-anomaly-detector) | Alert when daily spend deviates significantly from normal. | Intermediate · 1 hour | Meta Ads, Google Ads |
| [Conversion Drop Alert](https://adsuperpowers.ai/docs/cookbook/recipe/conversion-drop-alert) | Get notified immediately when conversions drop significantly. | Intermediate · 1 hour | Meta Ads, Google Ads |
| [Monthly Summary Email](https://adsuperpowers.ai/docs/cookbook/recipe/monthly-summary-automation) | Automated end-of-month summary sent to stakeholders. | Intermediate · 1 hour | Meta Ads, Google Ads, Google Analytics |
| [CPA Threshold Alert](https://adsuperpowers.ai/docs/cookbook/recipe/cpa-threshold-alert) | Alert when campaign CPA exceeds your target threshold. | Intermediate · 1 hour | Meta Ads, Google Ads |
| [Daily Data Warehouse Sync](https://adsuperpowers.ai/docs/cookbook/recipe/daily-data-warehouse) | Automatically sync daily ad data to BigQuery. | Advanced · 1 hour | Meta Ads, Google Ads, Google Analytics |
| [ROAS Alert System](https://adsuperpowers.ai/docs/cookbook/recipe/roas-alert-system) | Get notified when ROAS drops below profitable thresholds. | Intermediate · 1 hour | Meta Ads, Google Ads |
| [New Campaign Launch Checklist](https://adsuperpowers.ai/docs/cookbook/recipe/new-campaign-checklist) | Automated checklist when a new campaign is detected. | Intermediate · 1 hour | Meta Ads, Google Ads |
| [Weekly Competitive Position Report](https://adsuperpowers.ai/docs/cookbook/recipe/competitive-monitoring) | Automated weekly report on your auction competitive position. | Intermediate · 1 hour | Google Ads |
| [Quality Score Degradation Alert](https://adsuperpowers.ai/docs/cookbook/recipe/quality-score-monitor) | Get alerted when keyword quality scores drop. | Intermediate · 1 hour | Google Ads |
| [Ad Disapproval Alert](https://adsuperpowers.ai/docs/cookbook/recipe/ad-disapproval-alert) | Get notified immediately when ads are disapproved. | Intermediate · 1 hour | Meta Ads, Google Ads |
| [Impression Share Drop Alert](https://adsuperpowers.ai/docs/cookbook/recipe/impression-share-alert) | Alert when you're losing impression share to competitors. | Intermediate · 1 hour | Google Ads |
| [Full Customer Journey Tracker](https://adsuperpowers.ai/docs/cookbook/recipe/full-customer-journey) | Map the complete journey from ad click to purchase to repeat buyer. | Advanced · 1 hour | Meta Ads, Google Ads, Google Analytics |
| [True E-commerce ROAS Calculator](https://adsuperpowers.ai/docs/cookbook/recipe/true-ecommerce-roas) | Calculate real ROAS including refunds, COGS, and shipping. | Advanced · 1 hour | Meta Ads, Google Ads, Google Analytics |
| [Unified Reporting Dashboard Data](https://adsuperpowers.ai/docs/cookbook/recipe/unified-reporting-dashboard) | Prepare data for a unified dashboard across all platforms. | Intermediate · 1 hour | Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads, Google Analytics |
| [Acquisition Channel Performance Comparison](https://adsuperpowers.ai/docs/cookbook/recipe/acquisition-channel-performance) | Analyze how customers from different ad platforms convert and engage. | Intermediate · 30 minutes | Meta Ads, Google Ads, Google Analytics |
| [Product-Level Ad Attribution](https://adsuperpowers.ai/docs/cookbook/recipe/product-level-attribution) | Attribute ad spend to specific products using Google Shopping and GA4 data. | Advanced · 1 hour | Meta Ads, Google Ads, Google Analytics |
| [LTV by Acquisition Channel](https://adsuperpowers.ai/docs/cookbook/recipe/ltv-by-acquisition-channel) | Calculate customer lifetime value by how they were acquired. | Advanced · 1 hour | Meta Ads, Google Ads, Google Analytics |
| [Weekly Wins Slack Celebration](https://adsuperpowers.ai/docs/cookbook/recipe/slack-weekly-wins) | Automated Slack message celebrating the week's best performers. | Beginner · 30 minutes | Meta Ads, Google Ads |
| [Cross-Platform Frequency Analysis](https://adsuperpowers.ai/docs/cookbook/recipe/cross-platform-frequency-cap) | Understand total ad exposure across all platforms. | Advanced · 30 minutes | Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads |
| [Incrementality Test Design](https://adsuperpowers.ai/docs/cookbook/recipe/incrementality-test-setup) | Design a holdout test to measure true ad incrementality. | Advanced · 1 hour | Meta Ads, Google Ads |
| [GA4 Segments to Ad Audiences](https://adsuperpowers.ai/docs/cookbook/recipe/ga4-segments-for-ads) | Identify high-value GA4 segments to use as ad audiences. | Intermediate · 30 minutes | Google Analytics, Meta Ads, Google Ads |
| [Budget Optimization Model](https://adsuperpowers.ai/docs/cookbook/recipe/budget-optimization-model) | Data-driven budget allocation recommendations across platforms. | Advanced · 1 hour | Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads |
| [First-Party Data Strategy Assessment](https://adsuperpowers.ai/docs/cookbook/recipe/first-party-data-strategy) | Evaluate your first-party data readiness for a cookieless future. | Advanced · 1 hour | Google Analytics, Meta Ads, Google Ads |
| [Agency Client Onboarding in 1 Hour](https://adsuperpowers.ai/docs/cookbook/recipe/agency-client-onboarding) | Complete discovery, audit, and baseline for new clients. | Intermediate · 1 hour | Meta Ads, Google Ads, Google Analytics |
| [Live Sales Demo Audit](https://adsuperpowers.ai/docs/cookbook/recipe/sales-live-audit) | Generate a real-time audit during a sales call. | Intermediate · 15 minutes | Meta Ads, Google Ads |
| [Executive Board Deck Data](https://adsuperpowers.ai/docs/cookbook/recipe/executive-board-deck) | Pull all data needed for a quarterly board presentation. | Intermediate · 1 hour | Meta Ads, Google Ads, LinkedIn Ads, Google Analytics |
| [Growth Engineer's Funnel Debugger](https://adsuperpowers.ai/docs/cookbook/recipe/funnel-debugger) | Identify where conversions are leaking across the funnel. | Intermediate · 30 minutes | Meta Ads, Google Ads, Google Analytics |
| [Market Expansion Analysis](https://adsuperpowers.ai/docs/cookbook/recipe/market-expansion-analysis) | Assess new market opportunities based on current performance. | Advanced · 1 hour | Meta Ads, Google Ads, Google Analytics |
| [Brand vs Performance Budget Split](https://adsuperpowers.ai/docs/cookbook/recipe/brand-vs-performance) | Optimize the balance between brand and performance marketing. | Advanced · 1 hour | Meta Ads, Google Ads, LinkedIn Ads |
| [Seasonal Performance Planning](https://adsuperpowers.ai/docs/cookbook/recipe/seasonal-planning) | Plan budget and creative for upcoming seasonal peaks. | Intermediate · 30 minutes | Meta Ads, Google Ads |

## Other platforms

- [Meta Ads](https://adsuperpowers.ai/docs/cookbook/platforms/meta)
- [Google Analytics](https://adsuperpowers.ai/docs/cookbook/platforms/ga4)
- [LinkedIn Ads](https://adsuperpowers.ai/docs/cookbook/platforms/linkedin)
- [TikTok Ads](https://adsuperpowers.ai/docs/cookbook/platforms/tiktok)

[All recipes](https://adsuperpowers.ai/docs/cookbook) · [Featured](https://adsuperpowers.ai/docs/cookbook/featured) · [Quick wins](https://adsuperpowers.ai/docs/cookbook/quick-wins) · [Deep dives](https://adsuperpowers.ai/docs/cookbook/deep-dives) · [Automated workflows](https://adsuperpowers.ai/docs/cookbook/automated) · [Integrations](https://adsuperpowers.ai/docs/cookbook/integrations) · [Platforms](https://adsuperpowers.ai/docs/cookbook/platforms) · [Roles](https://adsuperpowers.ai/docs/cookbook/roles)